Ask for the Cash: Convince Your Customers to Pay You in Advance
Growth Institute
MAY 18, 2022
Perhaps not surprisingly, Costco’s pay-in-advance model has funded very rapid growth over its less than 40-year history, surpassing the $100 billion mark in revenue in 2013 and $150 billion in 2019. He would put down the cash required to get the parts and inventory to make the computers, and then wait for customer sales.
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