5 STAGES OF AI MATURITY IN MARKETING: A BLUEPRINT FOR THE MARKETING REVOLUTION
UVA Darden
NOVEMBER 10, 2023
With a solid foundation, a wealth of data and advanced AI expertise, businesses can now explore monetization. “This may involve developing a new business model, offering AI as a service to other companies or creating revenue streams by capitalizing on the AI capabilities they’ve cultivated,” Venkatesan said.
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